
Thanks to everyone who attended my session on paid traffic. Here’s the link to download my presentation: http://bit.ly/wEFDsH If you have any questions, please feel free to contact me.
Here’s a good article from Corporate Executive Board on the realities and best practices of executing a social media platform in your company … While many companies are enticed by social media, most struggle to sustain successful initiatives, particularly when it comes to utilizing new mediums to mobilize their workforce. Companies recognize social media’s potential [...]
Categories: Blog, Marketing - Tags: corporate executive board, employee participation, internal communications, Marketing, media platform, participation levels, social media
Search for anything using your favorite crawler-based search engine. Nearly instantly, the search engine will sort through the millions of pages it knows about and present you with ones that match your topic. The matches will even be ranked, so that the most relevant ones come first. Of course, the search engines don’t always get [...]
YouTube Videos The cleanest option is to create a video pop-up from within your text (click here) However, you may wish to create a pop-up from an image, such as this (click on the image) Creating a pop-up version of your YouTube video is a great option if you want a more streamlined look and [...]
Categories: Blog, Marketing - Tags: imovie, online video, video editing, youtube
It’s no secret that we’re huge fans of Wordress, primarily due to its ease of use for those looking to blog, sell some stuff online, or build a loyal following of fans. Joomla on the other hand is considerably more complexm not only in it’s capabilities but ease of use as well. Once thing that [...]
The new Mac App Store is finally here … http://www.apple.com/mac/app-store/ With the Mac App Store, getting the apps you want on your Mac has never been easier. No more boxes, no more disks, no more time-consuming installation. Click once to download and install any app on your Mac. The Mac App Store is now available [...]
Categories: Blog, Marketing, Technology, Tools
When people search on Google there are a variety of results shown, including Local, News, Images, Video, Blogs, and Real-Time social media content. To maximize your website’s exposure it’s important to understand the implications of optimizing your content for SEO to appear in several of these categories simultaneously. For example, instead of just showing up [...]
Much has been speculated about the future of search engine marketing, especially with the increased reliance on social media networks to find more relevant information from trusted sources. A review of the search engine landscape illustrates that the market for search is still tremendous on a global basis. Google search leads in total number of [...]
To check if your site is optimized for search engines I recommend you start with a free service called WebsiteGrader.com This service uses the following criteria to grade your site based on millions of other sites previously reviewed: Content Blog Analysis Blog Grade Recent Blog Articles Google Indexed Pages Readability / Grade Level Optimization Metadata [...]
Categories: Blog, Blogging, SEO, Tools - Tags: Charlottesville Search Engine Optimization, search engine optimization, SEO, youtube
I’m very excited to host an upcoming workshop at PVCC. If you’re in Charlottesville and would like to learn hands-on how to drive traffic to your website, please register! How to Cost Effectively Drive Audiences to your Web Site Thursday, September 30, 9 a.m.- noon PVCC Stultz Center for Business and Career Development Instructor: Steinar [...]
Categories: Blog, Marketing, SEO, Strategy, Tools, Traffic - Tags: Charlottesville Search Engine Optimization, effective blogging, pvcc workshop, search engine optimization, SEO, social media marketing
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