2012 ALCEA Mid-Year Presentation on Paid Traffic

aclea 2012 mid-year paid traffic strategies

Thanks to everyone who attended my session on paid traffic. Here’s the link to download my presentation: http://bit.ly/wEFDsH If you have any questions, please feel free to contact me.

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Google Search Considerations When Optimizing Your Content for SEO

When people search on Google there are a variety of results shown, including Local, News, Images, Video, Blogs, and Real-Time social media content. To maximize your website’s exposure it’s important to understand the implications of optimizing your content for SEO to appear in several of these categories simultaneously. For example, instead of just showing up [...]

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How search engine traffic stacks up and what this means for your internet marketing strategy

Much has been speculated about the future of search engine marketing, especially with the increased reliance on social media networks to find more relevant information from trusted sources. A review of the search engine landscape illustrates that the market for search is still tremendous on a global basis. Google search leads in total number of [...]

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September Workshop at PVCC: How to Cost Effectively Drive Audiences To Your Website

I’m very excited to host an upcoming workshop at PVCC.  If you’re in Charlottesville and would like to learn hands-on how to drive traffic to your website, please register! How to Cost Effectively Drive Audiences to your Web Site Thursday, September 30, 9 a.m.- noon PVCC Stultz Center for Business and Career Development Instructor: Steinar [...]

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How to add a link to your Foursquare tips

Foursquare is a great social media platform that allows people to virtually “check-in” to physical locations using geo based capabilities on their smart phones. Over time, if you check-in enough you can become Mayor, which gives you little more than bragging rights, unless the owner of that venue has setup some sort of “offer” through [...]

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Two killer Facebook Page strategies to target specific users. This is good stuff!!!

Facebook Pages are a great way to engage your target market online and here are two great tactics to more specifically target individual users or groups within your niche. Listen or Download Mentions in Facebook Page Updates Mentioning others in your Facebook Page updates is a great way to gain significant exposure for  your page. [...]

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